Social Media Age Demographics

Age is only a number. That is the old adage that we know so well. But, when marketing your company via social media, age isn’t only a number. Age is an important factor in what platforms you utilize to reach out to your target audience. We are sharing an important Social Media Age Demographics to help you discern where your business should have a social media presence.

We all know that millenials share a huge part of the social media demographic, but what if your audience doesn’t include millenials? If you’re target demographic is a 52 year-old, chances are you have a better chance of reaching them via Facebook rather than Instagram where only 11% of users on the Internet are aged 50-64.

We encourage you click on our infographic for a complete breakdown of the social media age demographics for Facebook, Instagram, Pinterest and Twitter to see where your business can best reach it’s audience. For a further, breakdown of Instagram, check out our recent blog, Instagram Stats and Demographics Infographic. Stay tuned as we will be bringing you more breakdowns of all of the social media platforms, and there are many, available to small businesses!

For more information on how Virtual Office Admins can help you maximize your social media presence, contact us today for a free consultation!

Source:  Pew Research Center